Toys
The Toy Safety Regulation and the DPP
The new Toy Safety Regulation introduces a digital product passport — chemical restrictions, declarations of conformity and marketplace verification duties.
In toys, the digital product passport comes not from ESPR but from the new Toy Safety Regulation, which replaces the existing directive, tightens chemical restrictions and provides for conformity information to be delivered through a digital passport.
Why toys?
Toys are consistently among the most-notified categories in the EU's Safety Gate rapid alert system. Small parts, chemical content and age warnings are under continuous scrutiny. A digital passport aims to let inspectors and consumers verify that information instantly. See market surveillance and enforcement.
Expected data fields
| Category | Fields |
|---|---|
| Identity | Brand, model, batch, manufacturer and importer |
| Conformity | EU declaration of conformity, test reports, notified body |
| Safety | Age warnings, small parts warning, instructions for use |
| Chemicals | Restricted substance declarations, phthalates, heavy metals |
| Materials | Composition, paint and coating information |
See DPP data fields and DPP for chemicals, REACH and SCIP.
Marketplace duties
Because of the weight of online sales, marketplaces face verification duties: conformity information and the passport must exist before a product is listed. For manufacturers selling from outside the EU that is a direct market access filter. See DPP for e-commerce and marketplaces.
The recall connection
Recalls in toys are frequent and fast. A batch-level passport narrows a recall from an entire product to a single batch, cutting both cost and reputational damage. See product recalls and the DPP and choosing granularity.
Preparation steps
- Digitise the conformity file: test reports, DoC, notified body information.
- Obtain chemical declarations from suppliers in written, structured form.
- Establish batch traceability.
- Prepare the passport link inside your marketplace listing process.
Frequently asked questions
When does it become mandatory for toys?
The regulation's application timeline is phased; sector analyses point to around 2030. Marketplace demands will arrive earlier.
Does it replace CE marking?
No. CE marking and the declaration of conformity regime continue; the passport presents that information digitally and machine-readably.
I manufacture outside the EU. What changes?
Your importer or authorised representative carries the obligation, but test reports and chemical declarations will be requested from you.


